What we did...
Frimangron
facebook marketing
case study
Client: Frimangron Healthcare center in Paramaribo, Suriname
Timeline: March – May 2025
Objective: Increase awareness, drive traffic to the website, and grow followers
Our Role: Took over existing page, created a strategy, photographed the team, designed flyers, wrote copy, created content, managed ads
Strategy &
execution
- Created educational and interactive content on health topics
Used awareness days (Oral Health Day, Women’s Day) for timely engagement
Shifted ad strategy: fewer ads, higher budgets for better performance
Developed strong visual branding and clear messaging
Focused on reach beyond followers through strategic boosting
performance
in 3 months
Goal: Gain 1.000 followers within 3 months and an average of 50 interactions per post.
- New followers: 1.803 (+500%)
- Total Reach: 159.000+
- Total Interactions: 3.824
- Website Link Clicks: 837
- Non-Followers Reached: 82-91%
CONTENT HIGHLIGHTS
Organic Post
Reach: 1.134
Views: 2.090
Engagement: 30
Boosted Post
Reach: 28.660
Link Clicks: 465
Engagement: 540